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    Blaise de Lanlay : En route toward global health, integrating body, mind and soul

    Health today is at the heart of every area of consumption. More than ever, it is a subject that worries consumers as well as a central concern of brand and company development (incorporation of new regulations and business opportunities). It appeals to investors, who would rather wager on bio-tech companies and e-health than on energy. […]

    Jean-Pierre Winter: Itinerary of man as eternal conqueror, from war to self-creation

    Video Perspectives-Lab

    For centuries, men have donned roles that have been very identified and codified by a patriarchal society.Women’s accession to every profession and function, including politics, as well as the technologicalrevolutions have radically changed male references, until now attached to strength and power. Society is advancing toward sex roles that are increasingly undifferentiated. If this shaking […]

    Michaël Stora: The Internet, a fantastic playing field for the identity- oriented “I” for individuals and brands

    Video Perspectives-Lab

    The Internet proposes a fertile space for the expression of identity in which an individual can hold an exceptionalinteractive and creative forum.In an often tyrannical world demanding perfection, the individual, like the brand, shapes his image, the self-creating and the staging thereof, playing with all the facets of his personality, going as far as healthy […]